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Showing posts from September, 2019

Makcorps Launching API To Let Other Sites Build Hotel Pricing Intelligence Into Their Wares

MakCorps, the site that lets you search for hotels and compare prices based on their historic and broader market value to ensure you really are getting a good deal, has launched a private beta of its API — essentially adding a B2B element to its otherwise consumer-facing offering. It’s a move that makes quite a bit of sense, too, potentially opening up MakCorps data to additional use-cases and giving the startup an alternative revenue stream. The API should go fully public by April, while Social trip planner Gogobot is the first to add such integration.
It also comes at a time when the San Francisco/Prague-based company is ramping up its European expansion: MakCorps is now able to apply its hotel pricing intelligence to hotels in the UK, Germany, and over two dozen “strategic” cities elsewhere in Europe such as Amsterdam, Paris, Barcelona, and Prague, in addition to major cities in Russia and Israel. It also targets much of North America. MakCorps proposition is based on the idea that…

How Can Travel Agents Protect Client Relationships with Hotels?

I heard recently that an old problem I thought we had vanquished has re-emerged. This is the situation in which the travel advisor has a client looking for meeting/event space or maybe is working with a group that is interested in hotel options before making a commitment. The travel advisor may actually visit the candidate properties with the client for a visual inspection of rooms and conference or other relevant space. Then, an ugly surprise occurs when the hotel contacts the client directly to offer a “better deal” that bypasses the advisor who initiated the contact. This often led to cries of “Foul,” based on some vague idea of business ethics. While there is merit in doing business in a way that respects the contributions of others, ethics, sadly, is a weak reed on which to depend in this, and most other, highly competitive industries. There is a straightforward way to protect yourself against this kind of client capture. Forewarning: Using this approach may lead to faux reactio…