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What are the 18 ways to boost hotel bookings and get more revenue?

Here are 18 ways in which you can get more hotel bookings.
  1. Create a transparent panel for your clients to book hotels. I mean a price comparison engine.
  2. Compare hotel prices from all the top OTAs using hotel price comparison API. This API can compare more than 200 hotel websites and OTAs to let you offer your clients a more comfy booking engine with even more transparency.
  3. Let your price be lower than the competitor price. Track them.
  4. Promote your website as the cheapest vendor.
  5. Get listed on Platforms like Tripadvisor and Trivago
  6. Improve your ratings using rating API
  7. Improve your guest reviews. Because guest always focuses on reviews before booking any hotel. Almost 98% of travelers read hotel reviews and 80% of them consider them extremely important before making the final reservation.
  8. optimize your website. It must have a strong digital identity to attract maximum visitors. Your hotel website should be visually attractive, easy to navigate and above all, it should be user-friendly.
  9. Integrating a web booking engine into your brand website enables your website visitors to view the availability of rooms in real-time.
  10. Entice your website visitor with offers or freebies. Once visitors are on your website, you can give them compelling reasons to book directly with you. Clearly mention the kind of perks they are entitled to if they make direct bookings. Here are some of the examples – ‘Book with us directly & get 10% off on your F&B bill’, ‘Book with us directly to avail an easy room upgrade facility’ etc.
  11. Handle booking abandonment tactfully. Gather insights from their journey on your website. Take a close look at what kind of rooms they looked at before leaving your website.
  12. offer loyalty programs. Incentivize your guests with loyalty programs to book direct with you. Tell them that they can earn points that can be easily redeemed not only at your hotel but also at outlets of their choice.
  13. Enable booking via Facebook. Offer an easier booking process for travelers via social media platforms like Facebook. Implement a booking engine that can be integrated with your brand’s Facebook page.
  14. Grow your presence on metasearch engines. According to Trivago, around 50% of all online bookers use metasearch to find their ideal hotel, and this trend is set to go up in coming years. Metasearch engine helps travelers doing an informed hotel reservation by allowing them to compare a hotel’s price listed on several OTAs. It also shows the price mentioned on the hotel website.
  15. Develop a mailing list to send them gift coupons or special offers during holidays or festivals.
  16. Promote your space to local companies who could use it for meetings and social events. Be clever and target companies that have branches or offices elsewhere so visiting delegates may need accommodation.
  17. Promote midweek weddings. With more people working freelance or flexible hours, weddings during the week are becoming more popular; especially for second marriages or older couples who value the intimacy of a quieter occasion.
  18. Reach out to the largest restaurants in town. Do this in October or November and offer up a special rate to groups with Christmas parties planned during the week at those restaurants.



Comments

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